Attract clients from anywhere anytime for your auction house be it a limited time auction or an extended one and let them browse the fine art, coins, comics, jewelry, fine wine, and other goods on display. Navigate the space in first-person to experience feeling as if you were there, viewing it as is. Purchases can be made using online bidding options, everything can be done remotely, so presenting the saleroom all laid out for sale would be a great way of making people feel like they were there and it would give them a better feeling for the scale of things
After taking the tour, anyone interested in bidding can be offered a range of options from more traditional commission and telephone bidding to joining the auctions live through a number of live bidding platforms.
Instead of a packed saleroom full of clients and staff, the bids can be made using online meeting tools, beaming them into a single screen. Virtual tours give a better perception of scale than a website -a bit like when people find the Mona Lisa’s small in reality. With this they can see how something looks in a room and stop and take a closer look.
PROPERTY AUCTION
Grow confidence, interest and attract more business by creating 3D scans to your auction process.
The excitement and appeal of buying at a traditional property auction is the speed of which everything happens – no protracted negotiations, a deposit paid when the gavel falls and completion within 28 days – but some purchasers who ‘seize the day’ do so at great risk.
But many buyers come to auctions prepared to ‘buy blind’ – which means bidding on a property without actually having visited the home in person or does not come at all for not being able to visit property in person because of lack of time or interest. While buying blind generally doesn’t perturb builders or investors, who are in the market for a project and therefore unconcerned with the condition of the property, making an offer without physically seeing a property can be a daunting experience for the general public – a sector of the buying market who are being encouraged to engage more with property auctions.
A common complaint among the moving masses is the quick timeframe in which the auction process happens, often with the interested party only chancing on an listing a few days before the auction itself. In many cases, this leaves no time for the potential purchaser to visit the property and a successful bidder may be lost because of logistics.
This is where the 3D virtual tour can play a pivotal role, allowing people to tour a property in a matter of minutes, as well as giving extra confidence when blind buying. Every property listed in an online auction catalogue could have a virtual tour attached and the same tour can become part of a portal listing and wider marketing strategy too.
What’s more, it yields a floor plan, a 3D house view of a property and a set of HD-quality still photographs as well as a virtual tour – amplifying the return on investment and making auction houses just as competitive and viable as High Street estate agents.
There’s also the ability to embed further details into our virtual tours, such as PDF property details, ‘how to buy at auction’ explainer videos, and even elements such as mortgage and stamp duty calculators – making them an all-round resource for purchasers.
With a virtual tour created, all buyers – whether they are developers, investors or potential owner-occupiers – will have the chance to tour a property, no matter how quickly the auction date is coming around or how far they live from the property. Even if a buyer visits the property in person once, a virtual tour allows them to relive the experience ahead of the auction at a time that suits them – a real plus point when access issues attached to auction properties often prevent repeat viewings.
Virtual tours, when combined with smart devices, even allow bidders to engage with a property while sitting in the auction house itself – a fantastic opportunity should a property catch their eye at the last minute or there’s an impulsive decision to make a bid on an unfamiliar lot.
Additionally, virtual tours are a natural partner for the increasing number of virtual property auctions that are hosted live on the internet, affording the ability to conduct the complete purchasing process online and remotely from anywhere in the world.